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Custom Shelf Talker Printing

Win the decision at the shelf.

Custom shelf talkers designed for the fixtures your product actually sits on, with 12 mounting styles, multiple sizes, and low minimums starting at 100 pieces.

Shop shelf talkers
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What is a shelf talker

A small sign
with a big job.

A shelf talker is a small point-of-purchase sign placed at the shelf edge beside the product it’s selling. Its job is simple: give shoppers one clear reason to stop, notice, and choose.

The best shelf talkers don’t try to say everything. They spotlight what matters right now—an award, a new flavor, a key benefit, a pairing, a QR code, or a timely price message. As the selling story changes, the message should too.

Ideas worth printing

  • A medal or score. Put third-party recognition where shoppers can see it.
  • A new flavor or SKU. Help the newest addition get noticed within a familiar lineup.
  • A pairing or recipe. Give shoppers another reason or occasion to buy.
  • A key product benefit. Call out the attribute shoppers are already looking for.
  • A “why this one” message. Turn your strongest selling point into one quick takeaway.
  • A related product. Keep shoppers exploring the rest of the lineup.
  • A QR code. Connect the shelf to recipes, tasting notes, product details, or store locators.
  • A tear-off coupon. Add an offer shoppers can take with them.
  • A price or promotion. Useful when price is genuinely part of the reason to choose.

Shop Shelf Talker Styles

Start with the shelf. Then make it yours.

Any printer will sell you a rectangle with tape on the back. The trick is making sure it actually works where your product is sold. Start with the fixture, then choose the size, shape, and finish that fits your message. Choose a style to see pricing.

“Simple” “Classic”

Classic

In a range of popular sizes and all your favorite finishes, keep 'em simple or add a crease and/or adhesive.
Pop-Up Pop-Up

Pop-Up

Design around ready-to-go medallion pop-ups, or easily create your own unique, custom shape.
Snap-In Snap-In

Snap-In

Designed to snap into the 1.25" price rail without using adhesive, these are a great fit for shopper marketing!
Floating Floating

Floating

Standing off by a full inch, these 3-dimensional darlings bring depth to your product's shelf-image.
Flag Flag

Sticky Flag

Attaching to just about any surface sticky flags grab shopper attention from clear down the aisle!
Flag Flag

Snap-In Flag

Snapping into 1.25in price channels, these flags are sure to turn heads and get more product to register.
Wobbler Wobbler

Wobblers

Cut to a special shape, snaps into price rail, and sticky for attaching just about anywhere!
Dangler Dangler

Danglers

Shelf danglers hang from the shelf edge and are custom die-cut for standout impact.

In a hurry?

Retail deadlines have a way of sneaking up.

Quick-Ship shelf talkers offer 2–3 business-day turnaround on select styles and finishes, giving you a faster path from approved art to the shelf.

Shop Quick-Ship →

What our clients are saying

How to use a Shelf Talker

Start with a compelling message. You don't have a ton of real estate, so you need to make it count! Remember, shelf talkers are for grabbing attention, not spilling the details. They work best with simple, clear, to-the-point headlines.

Good design attracts good customers. We can't over-emphasize the importance of smart design, and we can help. Our graphic designers know how to make your product stand out in the sea of ads. Whether you hire us, or another pro designer, please do make that investment. Excellent marketing ideas are wasted when the design doesn't work to attract your target market.

Once you've dialed into that perfectly compelling marketing message, consider printing it on complementary marketing materials such as bottle neckers and case cards!